Here's a, ummm, taste.
Not to be outdone, the Institute for Cool Nanotechnology (ICON) has convened an international group to assess cultural impacts of splifferene-based materials and products. A two-day workshop in May is designed to engage an international, multidisciplinary group of experts in developing a framework for understanding the interactions of splifferenes with various sectors of society. Prior workshops focused on predicting health-related impacts; this workshop emphasizes the tools and practices needed to assess the hipness factor for splifferene-based products. In conjunction with the workshop, ICON is also sponsoring a product testing.